TIME : Wednesday 7 October 2020 at 4 PM UK Time.

COST: Complimentary, but registration required (click here to register).

CONTENT: Start-ups aim to disrupt the market through innovation. A typical start-up in the early days is rich in ideas, but lacking in cash. Generating a portfolio of patents, trade marks and designs (intellectual property, or IP) is a significant investment for a start-up, but it is nevertheless vital in reaching the next stage of growth, in particular attracting seed and further rounds of investment. A robust IP position gives funders confidence that they can secure a return on their investment. IP should therefore be viewed as an investment, rather than a cost.

Participants will learn how to build an IP portfolio incorporating essential elements that investors look for when evaluating an opportunity. The speakers come from different backgrounds – a successful start-up, an experienced investor, and a patent attorney – and will each provide a unique perspective on the challenges and opportunities.

DETAILS: INVITATION – Creating an Intellectual Property Portfolio that will Attract Investment 7 October 2020